Press
News and media coverage
24 pieces about Bombastik!, BuzzAttack, Boom Lab, 123Boom! and Glow or Go, in Spain, the United Kingdom, the United States and Australia. Every entry links to the original.
BuzzAttack TV game show experience launches in London
London Now covers the 2 July London launch and names Bombastik!, Fever and Inventive Productions as the team behind the format.
Read on London Now ↗Interactive game show experience BuzzAttack is coming to London this July
Immersive Rumours announces the London opening on 2 July and credits the format to Bombastik!, produced with Fever and Inventive Productions.
Read on Immersive Rumours ↗5 things to know about Glow or Go
Spectrum News 13 introduces the Florida Mall experience to its Orlando audience as a hybrid of escape room and arcade-style physical challenge.
Read on Spectrum News 13 ↗Boom Lab opens interactive gaming experience in Shoreditch
NE Londoner places Boom Lab within London's competitive socialising trend, as an alternative to the traditional pub night.
Read on NE Londoner ↗Review: Boom Lab (London)
Immersive Rumours reviews Boom Lab at three and a half stars and picks it out within London's competitive gaming offer.
Read on Immersive Rumours ↗BuzzAttack: the immersive game in Madrid that makes the audience the star of a TV quiz show
laSexta explains the BuzzAttack format, inspired by shows such as La ruleta de la suerte and Who Wants to Be a Millionaire, and details the co-production between Bombastik! and Fever.
Read on laSexta, in Spanish ↗BuzzAttack, the latest immersive experience to go viral in Madrid
Diario AS covers BuzzAttack's arrival in Madrid and how it spread among the city's leisure audience.
Read on Diario AS, in Spanish ↗The new Madrid experience that will make you feel like a game show contestant
La Razón walks through the experience from arriving backstage to entering the studio, with up to 12 players per room and hour-long sessions.
Read on La Razón, in Spanish ↗BuzzAttack turns Madrid into a live game show studio
OkDiario covers the Chamberí venue and picks out how the quiz is personalised to the group playing.
Read on OkDiario, in Spanish ↗First look inside Glow or Go attraction
FOX 35 Orlando tours the attraction from the inside in a video piece.
Read on FOX 35 Orlando ↗Bombastik! plans “healthy” expansion into major and tourist cities in 2026
Interview with Sergio Abendivar, CEO and co-founder, on the international growth plan and why the format was conceived as a replicable product rather than a venue.
Read on L'Express Franchise, in Spanish ↗Boom Lab immersive gaming attraction opened in Shoreditch
London Now reports the opening of Boom Lab in Shoreditch.
Read on London Now ↗An afternoon TV quiz made real: BuzzAttack opens its studio in Madrid
Madridinforma (eldiario.es) visits the Chamberí studio and describes the 60-minute sessions for up to 12 people, hosted by an artificial intelligence.
Read on eldiario.es, in Spanish ↗BuzzAttack comes to Madrid to make the audience the star of a TV quiz show
Gacetín Madrid announces the 30 November opening and credits the format to Bombastik!, “a Spanish software developer for leisure and entertainment”, co-produced with Fever.
Read on Gacetín Madrid, in Spanish ↗The ultimate Madrid experience for escape room fans: Bombastik!
Madrid Directo visits the venue: 75 minutes, six rooms of wits and skill, and a finale called La Bomba, for groups of up to eight.
Read on Telemadrid, in Spanish ↗The craziest Spanish game in the world, chosen by major companies to train their staff, crosses borders
El Mundo Financiero puts the first year in Madrid at more than 35,000 visits and names Amazon, IBM, Repsol, BBVA, American Express and Adecco among the companies using it for internal training.
Read on El Mundo Financiero, in Spanish ↗Sergio and Máximo created the “no” escape room: from building the first one in Atocha to opening in Melbourne, Dallas and Los Angeles
El Español tells the origin of the project and gives first-year figures: more than 25,000 players, 600,000 euros in revenue, and the move into Melbourne, Dallas and Los Angeles.
Read on El Español, in Spanish ↗123BOOM! blasts into Brisbane CBD this summer
Brisbane or Bust announces the Fortitude Valley opening on 30 October, following the Australian debut in Melbourne earlier in 2025.
Read on Brisbane or Bust ↗Game on, Dallas: the immersive Glow or Go is a new — and fun — challenge for the bold
KERA News covers the Dallas Design District opening and speaks to visitors travelling in from outside the metroplex after seeing it on TikTok.
Read on KERA News ↗Immersive Game Experience Glow or Go Opens in Dallas Design District
Dallas Innovates covers the Design District opening: teams of four to eight players across five game zones in 75 minutes.
Read on Dallas Innovates ↗Neon-saturated Glow or Go immersive experience lights up Dallas
CultureMap Dallas details the five LED-lit challenge zones and where the experience fits for birthdays, team building and group plans.
Read on CultureMap Dallas ↗Review: 123BOOM! Has Arrived in Melbourne
Kiddiehood reviews the six challenge rooms and recommends them from age 12 up, for the communication and teamwork they demand.
Read on Kiddiehood ↗123Boom! Is The Hottest Immersive Experience In Melbourne
Secret Melbourne reviews the heist-themed experience and runs through the challenges, from Casual Chaos to Loko Laser, up to the paint finale.
Read on Secret Melbourne ↗The immersive experience that is a hit in New York arrives in Madrid (and it is not an exhibition)
Time Out announces the opening on 16 April 2024, the first coverage the project received, and credits it to Fox in a Box.
Read on Time Out, in Spanish ↗
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