Licensing enquiry

Bring a proven venue format to your city

BuzzAttack and Boom Lab run in 11 venues across 5 countries. We license the game, the hardware, the software and the content. You bring the venue, the capital and the team.

We license worldwide, one operator per market. Right now we are opening the Gulf: the UAE, Saudi Arabia, Qatar, Kuwait and Bahrain.

11
venues open across 5 countries
20K+
players a month worldwide
3K+
corporate events delivered
1–2
staff to run a shift

Ask for the full model

We reply with the operating model, the venue requirements and what the first year looked like elsewhere. No call required to see the numbers — they are on this page.

What is already running

What you would be licensing

Two formats, one licence, one operating system behind both. Most operators start with one and add the second in the same venue or the next one.

BuzzAttack

A prime-time game show, staged for real. The set, the lighting and the gameplay put the group on camera, which is why it travels so far on social. Content and formats vary, so a second visit is a different show.

  • Players are the main characters, and it is highly photogenic
  • Varied content and formats, built for repeat visits
  • No athletic skill or niche knowledge needed — mixed ages play together
The numbers behind BuzzAttack →

Boom Lab

Six themed rooms — lasers, platforms, targets, communication challenges — run against the clock. Intuitive from the first minute, physical, and visually loud enough that guests film it themselves.

  • Every player stays active: it only works as a team
  • Rooms reset themselves between groups
  • Guests keep their phones, and the footage does the marketing
The numbers behind Boom Lab →

The numbers, before you ask for them

These are the figures we send to anyone who enquires. They are here so you can rule yourself in or out today, without waiting for a reply.

BuzzAttack

A TV-style game show set. Premium, highly shareable, multi-language ready, with 20+ studios launching in 2026.

Investment per venue
$200K
Annual revenue
$800K
Operating margin
40%
Payback on investment
8 months

Modelled in the master franchise brief. Payback is on operating profit, before tax. Terms agreed per country.

Boom Lab

A real-life arcade across six rooms. Running on three continents with 20K+ players a month and 3,000+ corporate events delivered.

Investment per venue
$250–295K
Annual revenue
$685K
Operating margin
35%
Payback on investment
12–15 months

Madrid’s first full year. Payback is on operating profit, before tax. 250 m² minimum.

Per venue, approximate and varying by market, in US dollars — Boom Lab’s converted from euros at 1.17. Master franchise terms are agreed per country.

What we bring, what you bring

A licence, not a turnkey venue. The right-hand column is yours to fund and to run.

We bring

  • Brand and software licence
  • The full game kit and hardware
  • Content adapted to your market, updated over time
  • Training, documentation and launch support

You bring

  • The investment and the fit-out
  • The venue, the permits and the licences
  • Day-to-day operation and maintenance
  • A local team and a B2C sales channel

What operators ask before they write

What does it cost to open?

Around $200K per venue for BuzzAttack, covering fit-out, hardware and the game kit; $250–295K for Boom Lab, where the build is paid to local contractors and does not go through us. Both are modelled in full below.

How much space does it need?

It depends on how many rooms you run and how you lay them out; 250 m² is the internal reference. Send a floor plan and we come back with what fits and what it would seat.

How many people does it take to run?

One or two per shift. The system runs the session end to end, so staff sell, host and reset rather than operate the show.

How long until we could open?

We do not put a date on it before seeing the building. The fit-out and the permits set that calendar, not us, and quoting a month we cannot control helps nobody.

What happens after I send this form?

You get the operating model and the venue requirements, and we ask about your city, your space and your timeline. If it does not fit, we say so early rather than late.

It does not suit everyone, and that is deliberate

These formats need capital, space, a build and a team that runs them every day. If any of these describe you, it will not work and both of us lose time finding out.

  • Looking for a cheap licence
  • No budget for the fit-out
  • No operations team
  • Wants to open without technical validation
  • Wants to redesign the experience from day one

Tell us about your city

Send the form and we answer with public information: the model, the venue requirements and what the first year looked like elsewhere.

Back to the form